艺术设计
ISBN 9780814330081
Blockbusters
Hall, Sheldon; Neale, Steve;
#Motion picture industry
#Economic aspects
#Blockbuster
#Mass media and culture
#Music trade
#Sportwirtschaft
#openlib+douban
#Musikwirtschaft
#Massenmedien
#Celebrities
#Mass media
出版年份
2010
语言
中文
页数
360
内容简介
Explores "what's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL--along with such stars as Jay-Z, Lady Gaga, and LeBron James--[and] which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals"--Dust jacket flap.
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